Do you want a guide to getting started and gaining traffic for the smallest amount of money possible?
Have you ever noticed that whenever you enter a search query in Google, there are 2 different kinds of search results that appear on the screen? The first the organic search results that provide a link to web pages that may contain information you are looking for while the other are paid search results relevant to your search query. Do you often wonder how advertisements matching your search query appear with the search results? This is where Google AdWords comes into the picture. These advertisements are actually paid search results that allow businesses to advertise their business online and monetize their websites. In simple terms, AdWords are the online advertising arm of Google; here advertisers bid to appear on the top and right side of search results when users search for keywords relevant to their product/service. Google AdWords bridges the gap between online users and businesses, with the help of placed text advertisements.
What you’ll learn inside:
– What Google Adwords is – Why one should use Google Adwords – How to get started using Google Adwords and gaining traffic – And much, MUCH more!
Do you own a blog or a website that can’t get any traffic? Are you selling an online product which doesn’t get any customers?
You’re not alone. Read below.
Most people today give up on their online journey after some time because they do not see any results. No one visits their website and no conversation occurs on their written articles. This, in turn, demotivates them. Well, we all have been through that stage, I have been through that stage. But, instead of giving up, I looked for a solution. The solution for this problem is to start doing SEO on your website.
Now, you can either wait for nights and days for the angel to come and tell Google and other search engines about your website. Or you can take responsibility and understand that no angel or tooth fairy will come to help you and eventually you need to start working for yourself.
If you’ve used SEO before without any results, you may realize that it’s really confusing and expensive. The problem is that most of the information out there is overly complicated and out-of-date. This is the reason why most blogs get very little traffic.
Our book is simplified down to the basic level for every single person to understand
This book is an online blueprint to how I’ve been making money from my blogs for years.
What’s included in our book:
What is SEO?
On-page SEO techniques
Off-page SEO techniques
Social media marketing
Four different keyword research tools with our personal recommendations
When it comes to advertising on the web, you just can’t argue with the numbers. A billion market today is expected to grow to .9 billion by 2010. Jupiter Research also estimates that search advertising will be a larger share of the market than display advertising by 2010. These phenomenal numbers are due largely to Google, which has changed the way the world publishes content – and advertises.
Google Advertising Tools from O’Reilly examines the business and technology behind making money with content and advertising on the web. This focused, easy-to-read guide shows you how to use Google’s advertising services to make it happen. You’ll find all the background information you need to work with Google AdSense, which automatically delivers text and image ads that are precisely targeted to your site, and Google AdWords, which lets you generate text ads that accompany specific search term results.
This book has specific and detailed sections on:
Turning your web site into a profit center with AdSense
Making sense of AdSense metrics
Driving traffic to your site
Optimizing sites for search engine placement
Working with AdWords campaigns, auctions, and reports
Managing campaigns dynamically using the AdWords APIs
Once you’ve read all four parts, you’ll have a comprehensive picture of how advertising works on the web and how you can use the Google advertising programs to your advantage.